We all love cars! We all have a favorite car and car manufacturer. Some people dream of Lamborghini Aventador, Ferrari 488 GTB, Bugatti Chiron types of supercars, while most others, (including me) dream about Ford Mustang, Dodge Challenger SRT, Honda Civic Type R, Toyota Supra, Subaru Impreza type of cars. Whether we buy or not, we search for more details about our dream car/ car brand on google.
Made in Japan cars are popular all over the world. Based on google search data, here I have analyzed the most popular Japanese car manufacturer and the popularity change over the years (from 2010 to 2020).
Toyota, Honda, Nissan, Suzuki, Mazda, Subaru, Mitsubishi, Daihatsu, and Isuzu are the most famous automobile manufacturers from Japan but in this analysis, I only selected the most famous 6 brands over the 10 years. We all know them even by their logos.
Now let’s see how the popularity of each of these changes based on world search patterns.
As per the data visualization video, Honda is the most popular Japanese car brand in the world. If you look carefully, there’s a popularity peek for Honda between June – September of most years. Also, slightly peek between March-May. You can understand it with the below chart as well.
Why is there a peek between June – September?
After carefully analyzing the search quarries, we found that most of the following events happen between June to September each year from 2010 to 2019.
- People look for next year’s model (upcoming model) details during this period.
- Release/ Introduction of a new car model – Eg. Honda Mobilio introduced in September 2013 and this caused the slight peak
- Announcement of newer models and the motor-shows
In the year 2020, the popularity of each car brand has dropped due to the world covid pandemic and due to lockdowns in most parts of the world.
Which part of the world and in which country do Honda most popular?
It’s not the USA or the American region. It’s Indonesia and the Asian region.
Here we focus on the most popular Japanese car brand, which is Honda brand but the same analysis can be done on all other brands.
Data source: GitHub link
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